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Tips and articles relating to Copywriting Workshop

236 results found | next 10

Tip of the week: “creativity is the residue of time wasted”

How often do you feel frustrated that writing a piece of copy is just taking too long? The quote above is credited to Albert Einstein.…

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16 October 2018

 

If you want to improve just about anything, deal with the bottleneck

Last month Oliver Burkeman wrote an article in The Guardian that resonated on at least three levels.…

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2 October 2018

 

Tip of the week: When writing copy, look for gifts like Mao’s dental hygiene

On a Read more

2 October 2018

 

Lands End or Land’s End, where do you stand?

Last week Cornwall Council in the far west of the UK decided that Lands End will officially be referred to as Land’s End in the future (via discussions about Lands’ End, I kid you not).…

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18 September 2018

 

Tip of the week: Stop to anticipate and you’ll avoid bloopers

We’ve all been entertained by other people’s ‘bloopers’ from time to time.…

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18 September 2018

 

5 types of audience you can safely ignore

Thanks to Copyblogger for this nicely articulated piece of advice.…

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4 September 2018

 

eBulletin subscriber offer: September courses for £275

If you or a colleague have been toying with signing up for our Copywriting, Academic Marketing, or Email Marketing Workshops then this news could just tip the balance.…

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4 September 2018

 

Does your marketing copy need to be literal to be honest?

It’s the Wimbledon tennis tournament here in the UK.…

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10 July 2018

 

Tip of the week: The benefit of drafting copy in bullet points

Writing bullet points sharpens our focus, we’re less likely to resort to ‘fluff’ (waffle) or over-used adjectives.…

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10 July 2018

 

The Oxford English Dictionary wants your regional words

OUP has always been good at leveraging publicity through encouraging the public to get involved in dictionary content.…

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26 June 2018

 
236 results found | next 10

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