UK-based publishing consultancy, providing training, marketing campaign and market research support, and consultancy to publishers in the UK and internationally

Send us a quick enquiry or comment


*Required only so that we can reply to you


We promise that a real human being will respond to your query, usually within 24 hours. If you prefer to phone us, you are just as welcome to do so on:

+44 (0)20 8977 2741

Your question

Popular words invented by authors, with thanks to Scholarly Kitchen

Nonce words are those invented for one-time use by authors. Some catch on to become neologisms, used more widely but still within the confines of their discipline. And some break free to become part of our daily vocabulary.

This entertaining video features some of them. William Shakespeare is prominent, as you’d expect. I especially like that he created new verbs out of nouns (gossiping, elbowed etc), something that continues today (Google, googled) but has always attracted criticism.

The Dr Seuss books gave us ‘nerd’. And Richard Dawkins gave us ‘mimeisthai’ to describe a bit of culture which spreads, which (thankfully) turned into ‘meme’.

If you find the origins and nuances of words fascinating you’ll enjoy this.
Watch the video on Scholarly Kitchen

How well do the words and tone you choose persuade your readers to respond? Find out more about our Copywriting Workshop


31 August 2021

This is original content from the Marketability eBulletin. We'd love you to share it, but just ask that you credit it
© Marketability (UK) Ltd ( if you do.

Training courses relevant to this article
Copywriting Workshop

Marketability (UK) Ltd

12 Sandy Lane
TW11 0DR

Tel +44 (0)20 8977 2741