UK and US copy: embrace the difference!
Seen on the side of a truck in New York: ‘Your hole is our goal’, for a company called Precision Engineering. UK and US copy styles are different, with subtler, shorter copy favoured in the UK. Don’t be surprised if your copy is rewritten by your US colleagues for local consumption though, that’s as it should be.
Practical, small-group training days for publishers in marketing or editorial roles. Topics include copywriting, marketing planning, editorial skills, social media marketing, academic marketing and publicity.
Need an extra pair of hands for a marketing campaign or market research project? From a single day to as long as you need, our publishing expertise means we can slot right into the team for as long as you need the help.
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